Author O. Hoffjann
Olaf Hoffjann studied, inter alia, Communication Sciences in Münster, Germany. From 2006 to 2011 he was Professor of Communication Management at the Mediadesign College in Berlin. Since 2011, he has been Professor for the Media Management study course at Ostfalia University for Applied Sciences in Salzgitter, Germany. He received his Ph.D for a system-theoretical study on relationship between PR and journalism. Since then, one of his research focus areas has been the reality of PR. Additionally, he has published several articles in recent years, as well as the book Trust in Public Relations.

Publications Found: 3 · Show All Abstracts

Hoffjann O. (2009) Public Relations als Differenzmanagement von externer Kontextsteuerung und unternehmerischer Selbststeuerung [Public relations as difference management of external governance and business self-governance]. Medien & Kommunikationswissenschaft 57 (3): 299–315. Fulltext at
Hoffjann O. (2013) Public Relations: Between Omnipotence and Impotence. Constructivist Foundations 8(2): 227–234. Fulltext at
Hoffjann O. (2017) Die Wahrheitsspieler. Strategische Kommunikation als Spiel. [The truth players: Strategic communication as a game] In: Kanzian C., Kletzl S., Mitterer J. & Neges K. (eds.) Realism – relativism – constructivism. De Gruyter, Berlin: 59–72.
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